In the visual aid above, it shows a young lady promoting LSU on her shirt and purple pants. Given that, the store Victoria's Secret targets towards college students and in specifically, young ladies. With bright, fun colors, it attracts attention. Knowing that women love shopping, Victoria's Secret does a great job promoting and selling their products. They attack their target audiences through the print media such as sending constant emails and mails and advertising on television about new sales, new products, etc. They also have bonuses such as receiving a V.I.P party pass.
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