Taco Bell , why do they keep using senior citizens? 

Taco bell recently has been using a lot of senior citizens in their recent commercials.  The way senior citizens are being portrayed in this taco bell commercial are rebellious and living life to the fullest. The portrayal of the senior citizens are leaning more toward the positive side.  It makes the senior citizens look like as if they are younger and they are living life like as if it was their last. "YOLO".  I think that the taco bell company used senior citizens because of their logo, " Live mas" which means to live more.  When you think of senior citizens you think of fragile and old, but when you see the commercial you get a new perspective of senior citizens.  My reaction to this was " omg are you kidding me, haha " , i bet that was a lot of peoples reaction.  If you had to make a commercial would you use senior citizens ? (: